The New Roku Wireless SoundBar Brings a Home Theater to Everyone

The New Roku Wireless SoundBar Brings a Home Theater to Everyone

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RokuTV owners might want to know about this deal ahead of Black Friday. The newest season of the RokuTV SoundBar is available to purchase before the holidays. To top it off, Roku is running more than one promo right now, meant to show that wealth is no longer a factor in truly enjoying revolutionary surround sound. 

TCL Roku TV Wireless SoundBar will be a:

  • 2.0 channel soundbar
  • Output a maximum of 120W 
  • Multiple EQ settings are available in the TV sound settings menu.
  • Wireless music streaming is available via Bluetooth

At $179.99, Roku TV users can use the code TCLROKUSOUND, dropping the price to $99.99. And that deal is still valid, according to Roku. It’s an affordable price point for the working class. There’s also a chance to win a TV plus soundbar on the Roku Blog through December 10th.

No wires mean no installation hassles. With Bluetooth and WiFi as connectors, it’s also possible to boost the sound by attaching other subwoofers. It’s straight-up expandable, making it possible to turn any room into a small theater itself. Sound is accessible, especially for Roku users.

“I mean, there was a time when having a killer home theater setup was, you know, just for someone with, maybe you know who’s really into audio and wanted everything perfect, but these days, TV’s have gotten huge, and they’re accessible. You can get a great TV for not very much,” said Anders Steele, with Roku’s Public Relations Department.

An audio expert himself, Steele feels that the target demographic of Roku has fundamentally changed as years go by.

“TV’s have gotten big and expensive, but they’ve also gotten thinned so the sound of TV’s these days isn’t what you know when the big boxes that I had when I was younger may be able to reproduce, it’s just not possible so, soundbars are a good way to to get the sound that you want. And even way better than what TV’s have been doing,” said Steele.

More specs are on the TCL website, like adding a wall-mount and compatibility with other Roku remotes. The box only comes with three components, a power cord, the soundbar, and the kit to mount it up. With simplicity on the mind of Roku leaders, TV isn’t the only home product becoming more accessible, especially during the pandemic. 

“We’ve had COVID and not a lot of people feeling comfortable going to the theater. At the same time, we have seen movies like Dune coming out simultaneously digitally. So you can create a perfect home theater experience,” said Steele.

What Roku and TCL were hoping to create was an experience of sound fit for everyone. The new SoundBar won’t become an eyesore that collects dust. It’s clutter-free, as TCL puts it. It’s easy to move. It’s portable and easy to keep out of sight. 

“Suddenly, you’re booming if you want to be. And it’s a good feeling, actually,” said Steele.

Considering how many movies are opening streaming only, it’s time to embrace the whole at-home movie experience. This trend is here for the long haul for apparent reasons. Good movies deserve even better bass.

“Streaming services are kicking, but there’s so much good stuff out there, and first-run movies are coming out and these devices, especially this one,” said Steele.

Steele pointed out that Roku’s audio teams are globally pushing the boundaries of sound and science. As far as what’s coming in 2022, Roku seeks to consistently improve its products and optimize them for the consumer experience. In short, there’s always room for improvement.

“We have people heading our acoustic designs department in Denmark. We have a separate facility there who came from like Bang and Olsen or Dynaudio, which is very high-end,” said Steele. “We have an anechoic chamber and facilities in San Jose, CA. We’re constantly working on our audio products. The price is excellent compared to competitors and compared to what’s out there for what you get.”

Considering that Black Friday is early to town this year, it’s possible to see some more great deals to complement the Roku you already have. One Twitter user tweeted that the ‘best investment I ever bought was my RokuTV bundle with the Roku SoundBar.’

Even with movie theaters opening up across the country, it’s essential to have home comfort as an alternative. A marketing campaign aimed at leaving customers with their own decisions to make is a good one. It’s true; the TCL Roku soundbar is for family and parents too.

“We’re not looking to make a killing on selling audio products. We’re trying to enable people to have a good and inspiring home theater experience. That’s our goal,” said Steele. “Being that it’s wireless, you don’t need to hire someone to help you install. You plug it in, and the automatic setup just works. It’s not an exciting answer, but the truth is, this product is for everyone.”

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